Live Webcasting Archives - MediaPlatform
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How Video Helped T-Mobile Communicate a Large-scale Merger
Power Users

  By Nicole Olsen Imagine attempting to communicate a merger between two large organizations to an audience of 45,000. Now imagine trying to communicate that message during the start of the COVID-19 pandemic, when the majority of the workforce suddenly found themselves working remotely. That is the exact challenge T-Mobile...

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Hybrid Marketing Events: Producing the Perfect Experience For Both On-Line & In Person Audiences
Live Webcasting

By Darian Germain I was recently asked by a marketing colleague how to go about selecting a software platform for events that will simultaneously support in-person and online audiences. While hybrid events have become commonplace to those of us in the industry, I thought it might be helpful to share...

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When is Live Video Better than Pre-recorded?
Live Webcasting

By Nicole Olsen If you have ever live streamed an event, you know there’s always the chance that something goes awry. The Wi-Fi could cut out, the camera could stop working, or the presenters could forget, or derail from, their script. While odds are that everything will be fine, it’s...

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Calculating the Cost of Failed Live Events
Live Webcasting

By Darian Germain In working with customers, we often hear about two common scenarios where companies incur significant (often hidden) costs as a result of a failed live webcast. The first source of costs is the time spent by the event production team in post-mortem meetings trying to diagnose the...

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How to Successfully Webcast to an Audience of Over 50,000
Live Webcasting

By Darian Germain The COVID-19 pandemic has forced many of us into remote working environments, drastically impacting how we connect and communicate internally. Many organizations have opted to now webcast large scale events, like town hall meetings, to ensure employees are continually engaged and informed in the workplace. In a...

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Scaling Your Webcasting Infrastructure during the WFH Era
Live Webcasting

By Hadar Weiss The current COVID-19 pandemic has forced most organizations to transition to remote working. As most employees are now working from home, the need for robust collaboration and internal communication tools has never been greater. In this post, we focus specifically on how to successfully execute town hall...

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Producing Studio-quality Webcast Events from Home
Live Webcasting

By Shaun Brown Over the last few months, we have seen a massive shift from the traditional ways of meeting, such as in conference rooms, to now relying on video for virtually all our interactions. Even on some of the most popular virtual meeting-room systems, quality matters when the audio...

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Enterprise Webcasting: How does the new WFH-normal impact scale and concurrency?
Live Webcasting

By John Frederick As companies and employees come to terms with their collective new normal, one of the most immediate and profound impacts has been in online video use and consumption. Whether comparing month-over-month online entertainment data or tracking the meteoric adoption of online meeting solutions, online video has emerged...

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Webinar: How Companies are Using Webcasting for Crisis Communications
Live Webcasting

  By Darian Germain MediaPlatform and employee experience leader, Limeade, hosted a joint webinar on how to “Use Tech to Tame the Chaos” to support employees and sustain business continuity during a crisis. The companies cover practical applications and case studies showing how their customers are connecting with remote workforces....

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