Blog Archives - MediaPlatform
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How Video Helped T-Mobile Communicate a Large-scale Merger
Power Users

    Imagine attempting to communicate a merger between two large organizations to an audience of 45,000. Now imagine trying to communicate that message during the start of the COVID-19 pandemic, when the majority of the workforce suddenly found themselves working remotely. That is the exact challenge T-Mobile faced earlier...

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Part 2 of 3: Platform Modularity & Improving Security & Privacy
CEO Town Halls, Corporate YouTube, Live Webcasting

In the second part of our 3-part blog series, we explore how application and role modularity can be used to improve and reinforce security and privacy within the context of live enterprise webcast productions.  Taking a step back, for even the most audience-inclusive productions (e.g. public marketing events), there are...

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Part 1 of 3: Using Role & Task Delegation During Large, Live Webcasts
CEO Town Halls, Live Webcasting, Video Meetings

An important principle in application design is modularity, or enabling specific functions to operate independently in either complete isolation or as a delegated piece of a bigger functional pie. Modularity can serve multiple goals, including: i) supporting security and privacy (carving out sensitive operations by role, data storage locations, etc.);...

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MediaPlatform’s Take on AI for Enterprise Video
Video News

With all the buzz around AI, and about how AI is being used to create, discover, summarize, and edit video, we wanted to take this opportunity to let you know our vision for deploying AI in our Broadcaster platform in front-end, as well as backend, applications.  Our multi-phase vision for...

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MediaPlatform Named an IDC Innovator
Video News

MediaPlatform’s success in providing feature-rich enterprise webcasting, large-scale live streaming, and audience interaction in live and on-demand video contributed to its selection as an “IDC Innovator” in the recently published IDC Innovators: Video Platform Solutions 2024 report. The report profiles companies distinguished for their ability to help organizations unlock the...

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Enliven Your Broadcaster Live Events with Audience-Favorite Third-Party Apps
Power Users

Everyone has their favorite ways to engage online audiences – whether through chat, word clouds, polling or entertaining music or videos, these applications offer the chance to elevate your live webcast from a passive to an active, exciting experience. While MediaPlatform Broadcaster offers a host of native interaction capabilities –...

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The Advantages of Broadcaster Event Registration: A Customer Perspective
Power Users

Among large enterprises, security is of preeminent importance for virtually every type and aspect of internal and external communications. Since security is oftentimes about controlling access, it is not surprising that some of the most rigorous security requirements we see related to registration & authentication capabilities. Consistently, conversations with our...

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Enterprise Video Producers and AI; Practical Complements Creative
Video News

By Mike Newman Last week, I attended an incredibly informative webinar hosted by Jim Lundy, CEO & Founder of Aragon Research. Titled “The Future of Communications & Collaboration,” Jim drilled deeply into the current state of AI technologies, their strengths and shortcomings in the areas of unified communications, intelligent video...

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Customer Conversations: Maximizing The Impact of the Audience Lobby Page
Power Users

By Bill Accola I hear so many interesting use cases from our Broadcaster customers that I thought others might enjoy hearing about some of these customer conversations. This week, Broadcaster’s audience Lobby page came up in two different client conversions. Fyi, for those less familiar with Broadcaster, the Lobby page...

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