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Imagine attempting to communicate a merger between two large organizations to an audience of 45,000. Now imagine trying to communicate that message during the start of the COVID-19 pandemic, when the majority of the workforce suddenly found themselves working remotely. That is the exact challenge T-Mobile faced earlier...
Read More >>>As you likely have noticed, YouTubers are the latest celebrities. And while you may not understand their popularity, or even agree with what they are saying, it is hard to dispute the numbers. Daniel Middleton, otherwise known as TheDiamondMinecart, is a popular YouTuber focused on the game Minecraft made an...
Read More >>>Whether it’s a product launch, a CEO town hall, or important corporate news, organizations are considerably reliant on video as the medium to convey their message. This has given rise to challenges and questions pertaining to data protection and security. For example, should every employee have access to all content? How do...
Read More >>>Does the thought of recording yourself on video make you nervous? Do your palms get sweaty? Does the sound of your voice make you cringe? Most of us feel some level of apprehension when delivering video content—especially when it is live and we have only one shot at it. But...
Read More >>>If your kitchen sink unexpectedly sprung a serious leak, how would go about learning to fix it? Would you drive to the nearest library in the hopes that an available book would provide all the necessary instructions in a simple and understandable format? Or, would you simply access YouTube to...
Read More >>>Organizations around the world are rapidly relying on streaming video to enhance their corporate communications. But ensuring a solid user experience hasn’t always been simple. And even if it was achieved, it hasn’t always been easy to prove it. Until now. With a QoS and QoE dashboard, organizations leveraging video...
Read More >>>Launching an enterprise YouTube can be an exciting event–especially when you realize all the different types of messaging that can be helped through video. The creation of amazing content is only part of your strategy, and if you just leave your lovely videos alone and collecting dust, then all the...
Read More >>>One of the biggest communication challenges in the EMEA is that of communicating important and complex content into simple messaging. It’s a skill that many internal communicators recognize they need, yet many are limited by time, budget, or resources. At its core, effective internal communication is about connecting your people...
Read More >>>It’s estimated that this summer’s World Cup Final between France and Croatia was watched globally by around 900 million people. That’s not too shabby a number is it? What’s perhaps the most interesting part for the readership of this article is that 26% of the viewing audience streamed the final instead of...
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