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Blog: January 2022

How Video Helped T-Mobile Communicate a Large-scale Merger
Power Users

    Imagine attempting to communicate a merger between two large organizations to an audience of 45,000. Now imagine trying to communicate that message during the start of the COVID-19 pandemic, when the majority of the workforce suddenly found themselves working remotely. That is the exact challenge T-Mobile faced earlier...

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From the Desk of Mike Newman: 2022 – the Year of the Enterprise Video Reset

By Mike Newman We hear a lot about pandemic-driven macro-trends, from the ‘great resignation’ to ‘hybrid workforces,’ ‘virtual events,’ Zoom fatigue’ and many more. One of the trends you likely haven’t heard about – but one that MediaPlatform sees every day – is the recent and significant shift by large...

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