Video Platforms as the Future of Corporate Communications
Research from the leading business associations and publishers for corporate communicators has shown that medium and large corporations across all industries are actively searching for ways to leverage video to enhance executive messaging, improve the effectiveness of training, connect the distributed workforce and enable knowledge sharing.
Connect. Reimagine. Transform SharePoint with Video.
Microsoft SharePoint is licensed by approximately 80% of Fortune 500 companies, making it the world’s most widely-used enterprise collaboration tool. Unfortunately, many organizations face challenges driving adoption, achieving long-term engagement and creating community on the platform. As Microsoft continues to make SharePoint more social by integrating Yammer functionality, it is vital for enterprises to incorporate the content proven to be the most compelling social fabric for connecting today’s employees.
Now is the time to begin leveraging video to connect, reimagine and transform SharePoint.
Driving SharePoint Adoption and Engagement with Video
Leading business executives recognize the power of the social business to increase productivity, improve company culture and, most importantly, grow the bottom line. Unfortunately, many enterprises have invested in social technologies that have not been widely adopted by their workforce. Microsoft SharePoint is nothing more than a glorified file share for many organizations, however, some of the most innovative companies in the world have identified the power of integrating an enterprise video platform to drive adoption and achieve meaningful results from investment in the tool.
Make Your Business More Social with Video
The most valuable asset at your organization isn’t your technology and infrastructure – it’s your employees. But with today’s dispersed and distracted workforce, how do you keep those employees engaged, while enabling knowledge sharing and collaboration? Video is the answer.
Video for Corporate Communications in 2014 and Beyond
If your organization has a need for effective internal or external communications, video is the most efficient and compelling medium. More than 90 percent of companies that took part in a recent study on video for business reported increased productivity and lower overhead when leveraging live and on-demand streaming for executive communications, knowledge sharing.
Transforming Microsoft SharePoint with Video
A recent research note from Gartner, Inc. titled “Should Microsoft Kill SharePoint?” touched on some of the obstacles organizations face with driving adoption of Microsoft’s popular collaboration software. The paper recommended freezing new on-premises SharePoint projects and to start them online instead. This comes on the heels of the world’s top IT analyst firm’s advice to not upgrade from SharePoint 2010 to 2013.
Video and the Pyramid of Employee Engagement
The time has come to transform employee engagement, and video is a key component in any successful strategy. Enterprise video content management systems capable of streaming on-demand and live video have recently been leveraged to improve employee engagement at companies such as Dow Chemical, Ericsson, Facebook and General Motors. These organizations needed a modern and compelling tool that could ignite and sustain engagement and found it in the enterprise YouTube.
Leveraging Mobile Video in Internal Communications
Cisco estimates that two-thirds of the world’s mobile data traffic will be video in the next three to four years. Inside the enterprise, advancements in technology, combined with accelerating consumer video use, is driving the adoption of mobile video. In this webinar we will highlight ways you can leverage mobile video for internal communications at your company and how to ensure your employees produce engaging and effective content.
Creating an Internal CDN to Support Video
Enterprise network administrators are famous for saying no to corporate video out of fear of a negative impact on their network. However, the demands for live and on-demand streaming are stronger than ever and corporations need to determine a strategy for supporting it. For enterprises concerned with high security and control over proprietary content, this means building out an internal CDN to support live and on-demand video streaming.
Video and the New Mobile Enterprise
Research from leading technology analyst firm Gartner, Inc. stresses the importance of support for video consumption on mobile devices in the workforce as usage increases across all industries.
Best Practices for Enterprise YouTube Deployment
Most enterprise organizations use some kind of a YouTube-like social video platform for streaming on-demand video and live webinars inside their firewall. As global enterprises seek to leverage video to improve communication, engagement and collaboration, the need has arisen for an enterprise quality video portal that solves the challenges of governance, security and delivery, with all the functionality employees have grown to expect from exposure to consumer technologies.
Improving Human Resources with Webcasting
Research shows the biggest challenges facing today’s Human Resources professional are employee retention, development and creating a corporate culture. To meet these challenges, top organizations are taking advantage of the popularity of live web events and streaming video to train better HR leaders and improve HR effectiveness.
Improving Employee Engagement with Video
As today’s work environment becomes more mobile and dispersed, it is increasingly challenging to keep employees fully engaged. With research showing that improving employee engagement leads to higher levels of profit, higher shareholder return, better employee performance and greater employee retention, increasing employee engagement has become a mandate for today’s human resources and corporate communications professional.
Tips for Selecting an Enterprise YouTube
Research at medium and large enterprises across all industries has proven that video is a valuable tool for making an organization more social, improving employee engagement and enabling collaboration and knowledge sharing. Unfortunately, tools like YouTube and Vimeo lack the privacy, branding options and security controls required by corporate communications professionals to serve as an organization’s video portal.
Managing Corporate and Employee Generated Content
The ability to distribute highly polished executive messaging via streaming video to a dispersed workforce is a compelling way to communicate company goals and visions. At the same time, some studies have found that the most effective and useful videos in the workplace are those produced by employees. Watch this webinar to learn how to find the proper balance between corporate and employee generated content.
Integrating Webinars into Your Marketing Campaigns
Webinars have become a top-tier tool for marketers to generate new leads and drive demand for their products and services. Learn how MediaPlatform webcasting tools and our Webcast Event Services department are being leveraged by organizations across various industries to increase the power of lead generation programs with a comprehensive set of tools that integrates with marketing automation and CRM software and supports the entire marketing workflow to produce engaging webinars that lead to higher-quality leads.
Working in the Cloud with Video
The cloud offers huge power for video publishers, but still has specific challenges that require the right architecture to overcome. This webinar gives best practices for designing an efficient and cost-effective approach to the video workflow, whether the challenge is to stream a corporate event from a remote facility or massive libraries containing thousands of clips.
Best Practices for Implementing an Enterprise YouTube
The enterprise YouTube is a social video platform for streaming on-demand video and live webinars inside the enterprise. The adoption of this technology has been driven by the use of consumer-based video sharing applications, such as Vimeo and Google’s YouTube, by employees to communicate and collaborate with internal project teams, partners and customers.
Improving Collaboration in the Dispersed Enterprise
In this webinar, MediaPlatform hosts a dicussion with the CEO of the enterprise engagement platform Jostle on how to better engage remote employees. In this webinar you will learn:
- How to grow and maintain your culture regardless of company size
- How to leverage video to increase productivity
- How to utilize EGC to uncover hidden employee expertise
- How to prevent your employees from being lost in a sea of files
Best Practices for Streaming to Mobile Devices
In this webinar, MediaPlatform Chief Technology Officer Denis Khoo and other streaming media professionals discuss key features to look for when selecting a video platform that can stream to mobile, as well as how to use mobile video for leveraging the benefits of Employee Generated Content (EGC).
Video for Internal Communications Inside the Global Enterprise
In this webinar you will get tips on how to enhance your internal webcasting efforts from MediaPlatform customer Maxim Integrated (NASDAQ: MXIM). Learn the features and functionality needed by this 9,300 employee enterprise to reach its employees across multiple locations.
Improving Internal Communications with Video
Learn about the new simplified generation of sharing video content across the enterprise. Industry experts will share best practices of video for the enterprise, from marketing and corporate tube to learning, training, and the social enterprise. These experts will share how leading organizations like Coldwell Banker, SAP, Best Buy, Bank of America and others have increased efficiency and enhanced results while cutting costs.
Launching an Internal Video Sharing Program
Communications Professionals have many options to choose from when delivering messages to their internal audiences, but online video has emerged as the dominant employee communication medium.
Paolo Tosolini, the internal communications expert who launched and managed the internal video platform at Microsoft shares the lessons he has learned in his work helping organizations integrate online video, as well as answering your questions about what to look for when choosing an enterprise YouTube.
Enterprise Mobile Video: What’s Next?
Lately, the winds of hype concerning mobile video in the enterprise have reached gale force. According to some, the iPad changes everything. Yet, will new form factors such as tablets actually change the way business people produce and consume video? What does the future look like for mobile video, especially in the enterprise?
Enterprise 2.0 and The Enterprise YouTube
As organizations build their video cultures, they will need a rich media platform that combines the governance, security and network delivery of an enterprise solution with the features of social software tools. Gartner, Inc. has defined Enterprise YouTube as an emerging technology that will help companies leverage video to enhance marketing, training and communication with internal and external audiences. Watch this webinar to learn about how your company can tap into the potential of the Enterprise YouTube and other Enterprise 2.0 technologies.
Video Webcasting for Improved Training
Video has proven to be the most effective medium for training and development, but getting the content to today’s more distributed workforce has proven to be a major challenge for large organizations. Effective training professionals recognize the need to give employees the ability to learn when and how they like – through live streaming video or archived content that can be accessed via desktop, smartphone or tablet.
Video for Knowledge Management and Acquisition
Industry analyst Dan Rasmus discusses the role of video in enterprise knowledge management. With the looming retirement of the baby boomer generation, a.k.a. the “Silver Tsunami”, corporations will need to be more proactive in their efforts to archive and transfer knowledge from senior executives to a younger workforce.
Embracing the Business Video Revolution
In the executive suite, video collaboration technologies have long been used to connect remote leaders tasked with making key strategic decisions.
The realization by the C-Suite (especially the CIO and CTO) that full featured video collaboration often combines video, content and document sharing, data sharing, and sometimes even other collaborative tools can lead to the creation of a more custom and better fitting video collaboration environment for an organization’s executive team.
Enhancing Employee Collaboration with Video
MediaPlatform President and Founder Greg Pulier discuss how video can help improve enterprise collaboration and knowledge sharing.
The Evolution and Future of Business Video
The days of using video in the enterprise solely for employee training are gone. Video is now a fully integrated business tool that has become a requirement for any organization with a desire for effective and efficient internal and external communication. Understanding how to seamlessly integrate a media platform to manage your content delivery and distribution is essential, as are video applications with the ability to address the specific needs of each department.
Facebook Webcasting for Lead Generation
MediaPlatform, Inc. is the first to enable webcast producers to require registration through the Facebook page. An organization can now use MediaPlatform software to produce live or on-demand video presentations for consumption on PCs, iPads and Android devices, and bring its lead generation activities to the second most popular website in the world.
Video and Your Network: The New Reality
Everyone knows that video is bad for your network. Except, that’s simply not true anymore.
View this lively discussion about how the “rules” of enterprise are being rewritten by technology innovations from Adobe and others. In this presentation, Greg Pulier and Erik Herz, two recognized thought leaders in the enterprise video space, will explore the way that multicast fusion on the Adobe Flash Platform, coupled with advances in Flash player technology, are enabling true breakthroughs in network performance when delivering a pervasive video experience.