MediaPlatform Blog

Video & Social’s Ability to Foster Skills Development in the Enterprise

Video & Social’s Ability to Foster Skills Development in the Enterprise

In a December 2013 study by the Aberdeen Group titled, Enterprise Social Collaboration: What’s HR Got to Do With It?, the following conclusion was made: “HR leaders need to understand the power of enterprise social collaboration (ESC) tools, and the role it can play in finding, onboarding, developing, and retaining critical talent”.

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How to Deliver an Amazing Video Webinar

How to Deliver an Amazing Video Webinar

With webinars becoming a critical part to every marketer’s content strategy, it’s no surprise that there are a lot of resources out there on how to maximize their effectiveness. Unfortunately, the focus often seems to be on marketing side--things like email campaigns, landing pages, invites, and post webinar follow up. Not that these elements aren’t important, but they ignore one obvious component--the actual presentation.

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Social Synergy: Exploring the Integration of MediaPlatform and Yammer

Social Synergy: Exploring the Integration of MediaPlatform and Yammer

In May of this year, MediaPlatform announced the integration of its video content management solution with Yammer. As a platform that is compatible with the increasingly popular Microsoft Office365 solutions, the integration of Yammer allows MediaPlatform PrimeTime to act as a Corporate YouTube with Yammer’s Corporate Facebook.

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Enhancing SharePoint with MediaPlatform Video Integrations

Enhancing SharePoint with MediaPlatform Video Integrations

In September of 2013, MediaPlatform announced the release of their integration with Microsoft SharePoint 2013, which was a follow-up to the existing integration with Microsoft SharePoint 2010. Today’s post will be a brief discussion of some of the highlights of the enhanced functionality gained in SharePoint through the integration of an enterprise YouTube platform like MediaPlaform. Here is an overview of some of the enhancements offered through the integration.

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How to Get your Employees to Create their Own Video Content

How to Get your Employees to Create their Own Video Content

So you finally got an enterprise YouTube? Great, now your job is going to be so much easier right? Yes, it probably is, but your work isn’t over yet. And as much as you visualized employees fighting over who gets to make a video first, it’s never that easy. Like most technologies, your employees are going to need a little guidance and support. A library worth of user generated content isn’t going to pop-up overnight. Here are a few tips to make that learning curve easier:

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Measuring Engagement through Enterprise Video and Social Platforms

Measuring Engagement through Enterprise Video and Social Platforms

Today we’d like to discuss a little bit about measuring employee engagement within enterprise video and interconnected social platforms such as Jive, Yammer, and Sharepoint. It’s generally accepted that increased employee engagement are good things for brands that lead to gains in productivity and revenue. As enterprises are interested in using more video in their enterprise social networks to increase engagement, the ability to actually measure the engagement and return on investment is critical. A current shortcoming of many enterprise social network solutions is that they don’t have really rich analytics specifically for measuring how employees are engaging with the video content.

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