MediaPlatform Blog

How to Ensure a Smooth Executive Video Message

How to Ensure a Smooth Executive Video Message

Just like an in person presentation, there are general guidelines you will want to follow to make sure your presentation is both interesting and relevant to your audience. There are also additional challenges associated with video delivery that you might not be expecting if you are only accustomed to in person presentations. For example, because you are not in front of your audience, you won’t be able to gauge whether your audience is interested or not. This means you need to speak more to the camera, and spend less time staring at your notes.

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Three Popular MediaPlatform Integrations

Three Popular MediaPlatform Integrations

One of the first questions people usually have when researching new technology is “what does it integrate with?” After all, no one wants to spend money on new technology and discover after that it doesn’t play nice with the existing tech infrastructure. That won’t make your boss happy. And it especially won’t impress your IT department. If you are investing in an enterprise video platform, it’s important to understand the depth of potential integrations. It’s not just about “if it integrates”, but rather “how it integrates”.

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How an Enterprise Video Platform Builds Transparency, Loyalty, and Engagement

How an Enterprise Video Platform Builds Transparency, Loyalty, and Engagement

Becoming a transparent business isn’t just a suggestion, it’s now a necessity. The benefits of a transparent business include stronger innovation for product development, increased employee engagement, a loyal and motivated staff, and a positive impact to your bottom line. To achieve this level of transparency, many progressive organizations around the world are embracing internal social tools to help become more transparent. Outdated e-mail and web conferencing technologies are paving the way for chat, video, and social collaboration tools. People now need communication that is in real time and highly interactive.

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It’s Not Too Late to Make your Business Social!

It’s Not Too Late to Make your Business Social!

From intranets to wikis, to instant messaging platforms to talent management software, more businesses are building a work environment where employee interaction is mediated by technology, rather than in person. The reason? To make workplaces more social, which in turn leads to increased productivity. Some companies fear that they’ve missed the boat, and that it’s too late to go social. Or that it is impossible to get everyone on board. But this isn’t true! By following a few steps you can slowly transform your workplace into a social environment. Here are a few tips:

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6 Ways Marketing Professionals Use Video

6 Ways Marketing Professionals Use Video

With an estimated 70% of marketers using video, It’s no surprise that 2015 has been called the year of the video. As brands find new and interactive ways to reach new prospects, video stands out among other mediums. Why? It’s engaging, it’s interactive, and it’s easy to use. In less than 30 seconds, customers can learn everything they need to know before taking the next step. And thanks to the evolution of enterprise video platforms, it’s now easier than ever to create video without a lot of cost. Today’s technology allows users to easily create and upload videos, manage video channels, and interact with prospects through polls and surveys. Videos provide the perfect complement to online marketing. Here’s six ways to incorporate video into your marketing strategy:

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MediaPlatform Raises $12 Million Round To Accelerate Growth

MediaPlatform Raises $12 Million Round To Accelerate Growth

MediaPlatform, Inc. (www.mediaplatform.com), the leading enterprise video and webcasting platform for corporate communications, training and collaboration, today announced that it has closed on a $12 million round of growth equity. The financing was led by TVC Capital with follow-on participation from existing investors Barshop Ventures and Jim McGovern, MediaPlatform’s CEO. The new capital will be used to accelerate the company’s momentum and meet the growing demand for enterprise video and webcasting solutions. Jeb Spencer and Mykel Sprinkles of TVC Capital will join the company’s board of directors.

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