MediaPlatform WebCaster is the Preferred Choice for Live Enterprise Communications by Streaming Media Readers
LOS ANGELES, CA – November 20, 2014 – MediaPlatform, Inc. (www.mediaplatform.com), the leading enterprise video platform, today announced that its enterprise webcasting product WebCaster is the winner of the Streaming Media Readers’ Choice award as the Top Cloud Webcasting/Presentation Solution.
Streaming Media is the premier source for communications professionals seeking industry news, information, articles, directories and services. The award was announced during the Streaming Media West conference in Huntington Beach, CA on November 19. Over 34,000 votes were cast for this year’s awards and WebCaster was selected over solutions from fellow finalists On24 and VBrick.
MediaPlatform WebCaster gives organizations the ability to produce, distribute and monitor deeply interactive live and on-demand rich media webcasts with presenters in one or multiple locations. WebCaster lets companies reach audiences in excess of hundreds of thousands of live concurrent viewers on desktop, tablet or smartphone, with presentations that feature live and pre-recorded video, PowerPoint slides, surveys, polls, Q&A, chat and more. MediaPlatform supports pure cloud, hybrid cloud and on-premises deployments of WebCaster, and is fully integrated with MediaPlatform PrimeTime, the leading enterprise YouTube.
WebCaster software is used by many of the most successful companies in the world, including Ericsson, Facebook and General Motors, to enable corporate communications, training and employee collaboration. The MediaPlatform Webcast Event Services department has provided full-service webcasting support for organizations such as Baker & McKenzie, FDIC and Progressive. In addition, WebCaster technology has been leveraged to stream live events for The Coca-Cola Company, DuPont, HP and Pfizer.
WebCaster offers several unique advantages for organizations in need of an enterprise webcasting solution. Two of the most compelling are P2P, or Peer-assisted multicast streaming, from the cloud and MediaPlatform SmartPath.
WebCaster provides an entirely browser-based solution that requires no media servers or client installs on the customer network. For many companies, this offers the most cost-effective and rapid solution for deploying live video streaming across the enterprise. SmartPath is an approach to webcasting that gives enterprises the ability to reach any end user, regardless of location or content distribution technology. This capability enables a pervasive delivery of presentations across virtually any type of delivery scenario by providing a framework to define the particular set of media distribution and failover rules that make sense for an enterprise.
MediaPlatform is the leading enterprise video solution enabling live rich media webcasting and on-demand streaming for corporate communications, training and collaboration. MediaPlatform provides a complete set of products, services and technologies to help organizations take full advantage of the power of video to improve productivity and become more social. MediaPlatform integrates with SharePoint, Office 365, Yammer and Jive for distribution of streaming media across these popular enterprise platforms.
Director of Marketing