Mediaco Chooses MediaPlatform Software for Client Webcasts

By October 5, 2010

LOS ANGELES, CA – October 5, 2010 – MediaPlatform, Inc., the webcasting software and media management platform provider, today announced that Toronto-based Mediaco The Presentation Company has chosen MediaPlatform’s software to produce, track and deliver customizable, enterprise-level webcasts for its clients. Mediaco, one of Canada’s largest events staging, audio visual production companies, will use WebCaster to provide clients with the ability to reach tens of thousands of simultaneous live viewers, with:

* Customized templates and “skins”
* Flexible production teaming options
* Rich reporting and event data capabilities
* Live and on-demand options
* Multiple remote presenters
* The ability to mix on-camera presenters with pre-recorded material

“Mediaco is known for offering the most innovative multimedia solutions with only the highest quality audience experience,” said James Brett, principal and co-founder of Mediaco, whose clients include Canada’s chartered banks and major insurance companies, leading public relations and communications firms, and the largest technology companies. “With MediaPlatform’s tools, we can now add the most innovative and professional-grade media platform tool to our service portfolio, enabling us to give our clients a completely customizable and quality viewer experience for their audience — however big — at a reasonable cost.”

MediaPlatform’s webcasting software enables media producers like Mediaco to produce, broadly distribute and monitor deeply interactive live and on-demand webcasts that feature streaming video, PowerPoint® slides, Flash® animation, audio, surveys, polls and screen demoing. As of early September, MediaPlatform now supports Flash® multicasting with the world’s first Open Source Media Framework (OSMF) multicast player.

“Producing live and on-demand webcasts, especially with an audience of thousands, can be a challenging process, and in many cases, the audience still doesn’t get the professional-quality experience that enterprises are paying for,” said Jim McGovern, chief executive officer, MediaPlatform. “With our solutions, Mediaco can produce and distribute unique and professional-quality webcasting experiences for each client, which will keep their clients coming back for more!”

About MediaPlatform, Inc.
MediaPlatform, Inc. delivers best-in-class webcasting and media management technology to global enterprises and digital media producers. MediaPlatform’s webcasting software enables high-impact presentations for lead generation, corporate communications and training. The company offers organizations the ability to take advantage of scalable cloud-based computing, as well as on-premises deployment, to present and manage rich media. With media management tools built on its platform, the company helps clients derive long-term archive value from their investment in media content. www.mediaplatform.com www.twitter.com/webcaster

About Mediaco The Presentation Company Inc.
Mediaco provides class leading audiovisual staging and technical event solutions around the world, with innovative and groundbreaking multimedia approaches to technically challenging special events, AGMs, sales meetings, media events, and conferences. In an industry where good service is a common currency, Mediaco goes far beyond good — setting the standard for exceptional technical audiovisual and AV production solutions, supported by a comprehensive inventory of audio visual, sound, video, lighting, staging and related equipment along with a highly regarded roster of dynamic, skilled and experienced production personnel. http://www.mediaco.ca/

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