Becomes the First YouTube for the Enterprise to Enable Employee Generated Content Creation and Ingestion on iPhone®, iPad® and Android
LOS ANGELES – March 6, 2013 – MediaPlatform, Inc., the enterprise video software company, today announced that it now gives users the ability to upload video content from iPhone®, iPad® and Android phones and tablets. This capability makes MediaPlatform the first online video platform for the enterprise to offer employees and partners the option to add existing or new video pieces to their enterprise video portal via mobile device or tablet.
MediaPlatform has been at the forefront of enterprise mobility and an industry leader in mobile workforce enablement since becoming the first company to deliver live webcasts on Apple iPad® using HTTP live streaming (HLS) in 2011. MediaPlatform focuses on helping medium and large enterprises enhance corporate communications by providing a fully-customizable online video solution for streaming live and on-demand content for corporate communications, training and marketing.
According to Gartner, in 2012 33% of business intelligence functionality was accessed by smartphones and tablets. With 1.2 billion workers worldwide now carrying mobile devices, enabling the mobile workforce has become a key concern at the leading global enterprises. In addition to giving employees the ability to consume streaming video on any device in any location with its SmartPath delivery, MediaPlatform mobile uploading fosters greater employee engagement, connectivity and collaboration by allowing employee generated content (EGC). The MediaPlatform enterprise mobile video solution works with all browsers and does not require apps or downloads.
“With the addition of uploads from mobile browsers, MediaPlatform users can now enjoy the full experience on mobile devices,” said Denis Khoo, Chief Technology Officer at MediaPlatform. “Mobile support is a high priority for the enterprise, and at MediaPlatform we plan on continuing to rapidly innovate on this front.”
MediaPlatform mobile upload is a perfect tool for:
• Manufacturing companies holding product meetings with teams scattered across multiple locations.
• Multinational conglomerates who want to enhance corporate communications by giving employees the tools to create and share video.
• Enterprises who wish to augment their marketing activities by allowing video uploads from conferences and trade shows.
To learn more about the MediaPlatform enterprise mobile video solution, visit: http://www.mediaplatform.com/site/mobile/.
MediaPlatform, Inc. is the best-in-class online video platform for the enterprise and live streaming solution for global organizations and media producers. MediaPlatform clients include Charles Schwab, Dow Chemical, FICO, General Mills and Motorola Mobility. MediaPlatform software enables high-impact presentations for lead generation, corporate communications and training.