MediaPlatform Blog

Benefits of Webcasting for Executive Communications

Posted by on Apr 24, 2015 in MediaPlatform Blog | Comments Off

Benefits of Webcasting for Executive Communications

One of the biggest advantages of video webcasting for executive communications comes in the form of employee engagement. Traditional communication streams like memos, company-wide bulletins, or even live audio streams tend to fall flat, leaving employees disinterested and unengaged. An enterprise video platform allows executives to communicate to their company on a broad scale, but maintain a personal touch - having the video feed increases attentiveness and engagement, making employees feel like they know their executives better after the webcast.

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How to Make Your Enterprise More Social with Video

Posted by on Apr 22, 2015 in MediaPlatform Blog | Comments Off

How to Make Your Enterprise More Social with Video

When companies think of social enterprises, many still think about Facebook. Or tools that detract employees away from their work. In fact, a lot of bosses still shudder at the thought of a social enterprise. This is because social enterprises once got a bad rap. After all, we once thought that a social company was a company having too much fun and not getting any work done.

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Best Practices For Hosting CEO Town Halls

Posted by on Apr 21, 2015 in MediaPlatform Blog | Comments Off

Best Practices For Hosting CEO Town Halls

Now that we are familiar with the benefits of webcasting and complete software like Media Platform, we are going to shift focus to the actual execution of your CEO Town Hall. There are three main best practices that you can follow to enhance the overall effectiveness of your presentation.

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Improving Your CEO Town Hall With Webcast Analytics

Posted by on Apr 17, 2015 in MediaPlatform Blog | Comments Off

Improving Your CEO Town Hall With Webcast Analytics

In our last blog, we covered how using a webcasting system for your CEO Town Hall can enhance the presentation from creation to implementation. Now we will be looking at the area that can be the most difficult: finding ways to improve. As soon as you CEO Town Hall is over, how do you measure its effectiveness and ensure that your audience actually received the information. When you host your presentation through a webcasting system like Media Platform, audience data is recorded and made available to you for you to see where your presentation succeeded, or where it fell flat.

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Creating A Superior CEO Town Hall With Webcasting

Posted by on Apr 16, 2015 in MediaPlatform Blog | Comments Off

Creating A Superior CEO Town Hall With Webcasting

When it comes to hosting a CEO Town Hall, it’s essential that all of the information that needs to be communicated be presented effectively. Having the wrong approach and presentation method can make a presentation completely ineffective, even one that contains invaluable information coming from the CEO or other higher-level executives.

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Selling Enterprise Video to your Boss

Posted by on Apr 15, 2015 in MediaPlatform Blog | Comments Off

Selling Enterprise Video to your Boss

Is your boss still not understanding the business case for enterprise video? It’s frustrating when you see all the benefits of a new technology, yet your boss doesn’t. Claiming that video is ‘cool’ is obviously not enough to build a strategy off it. You need to articulate how all the features of an enterprise video platform will benefit not just you, but your decision makers too. Here are some of the best ways to sell enterprise video in your organization:

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Introducing MediaPlatform ScreenCaster

Posted by on Apr 13, 2015 in MediaPlatform Blog | Comments Off

Introducing MediaPlatform ScreenCaster

We are excited to introduce MediaPlatform ScreenCaster. ScreenCaster is a screen recording and live screencasting tool that helps organizations leverage the power of video to enable more compelling product demonstrations, improve training sessions, increase knowledge sharing between employees and more. The ScreenCaster desktop application is integrated with MediaPlatform PrimeTime and WebCaster, and further extends the capabilities of the leading enterprise video platform.

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